President/CEO of the Pro Football Hall of Fame Enterprise (PFHOFE)
Enterprise is a subsidiary of the Pro Football Hall of Famers, the Pro Football Hall of Fame and the National Football League. Founded in 2006, VCI was named President/CEO in 2009. PFHOFE represents 280 Pro Football Hall of Famers and the Pro Football Hall of Fame sponsorship, merchandise, national outreach programs and television. Since joining in 2009, Enterprise has generated $15 million in sponsorship revenue.
Allstate and the PFOHFE completing their third year of sponsorship in 2012-13 with the 90 "Hometown Hall of Famers™ where Hall of Famers™ will be presented with a plaque in their hometowns, commemorating their communities where they began their journey to the Pro Football Hall of Fame.
See Jim Brown article in the NY Times April 30, 2013.
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NEWS BULLETIN NOV 2013 - PFHOFE and FORD announce the first ever exclusive automotive sponsorship with the Pro Football Hall of Fame to sponsor the Fan Vote. There will be 60 Monday Night Chalk Talks with Ford dealers, sponsorship of television specials on NFL Network and on campus presence during Enshrinement Week.
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NEWS BULLETIN SEPT 2013 - US ARMY-PFHOFE will expand the 2014 "Award of Excellence" from ten high school finalists to twenty finalists.
The US Army and the PFHOF presented the first ever "Award of Excellence" to ten high school finalists, by Hall of Famers, at their respective high schools in the fall 2012. The ten finalists were flown to San Antonio to attend a week of activities at the US Army All American Bowl in January, where Marcus Allen was the keynote speaker. The 2012 Award of Excellence winner was Drew Herbst.
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Ten new finalists have been selected for 2013 and are in San Antonio Texas Jan 2-4, 2014 to announce the 2013 winner of the US Army Pro Football Hall of Fame award of excellence
NEWS BULLETIN - PFHOFE and the I-X Center in Cleveland will stage the first every PHFOF Fan Fest on May 2-4, 2013, sponsored by Powerball. 100 Hall of Famers will participate in a Film Fest, Autograph Session, Football Clinics on a 100 yard field, and an NFL 2014 Draft Chalk Talk. More details to be publicly announced in late September.
> Hall of Famers Kickoff Ad Campaign for 2014 Fan Fest
June 13, 2013 - Pro Football Hall of Famers lobby in Washington for 2017 Coin Act with Senators Rob Portman, Sherrod Browns, Joe Manchin and Senate Majority Leader Harry Reid.
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December 2012 - NFL celebrates 50 Years of the Pro Football Hall of Fame - Commissioner Roger Goodell kicked off the two week celebration with a roundtable discussion featuring John Madden, Ronnie Lott, John Elway and Howie Long December 6th - followed by in stadium messages, patches on uniforms and video broadcast messages.
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Adjunct Professor George Veras completed his third year teaching "The Business of Sports" at Case Western Reserve University in Cleveland. "We are excited to have George present to our students this dynamic and growing field of business and we are looking forward to his seminar this semester" said Peter Whiting, Director of the SAGES program at Weatherhead. "I taught a course this spring in Immigrants in Cleveland for Adjunct Professor Michael Goldberg and with his encouragement and mentoring, developed a sports business course, that for the first time, will comprehensively cover the key contributors to sports business" said George Veras, President Veras Communications, Inc and President Pro Football Hall of Fame Enterprises. "The Case students have applied their skills in science, engineering, law and medicine to the field of sports business with a unique viewpoint and passion for the field and it has been a tremendous learning experience on my end as well"
The sports industry is experiencing rapid growth and is expected to become one of the nation's top 25 industries by 2030. This seminar will explore five elements of the business model that is driving this growth: content, television, social media, advertising, and consumer products. In addition, it will examine the marketing of these five elements.
We thank our Guest Lecturers, via Skype, for lending their expertise to the class of sixteen students, including Jim Nantz, CBS Sports, Carlos Silva, Park Lane Investors, Don Renzulli, VP Operations National Hockey League, Mark Francis, VP Marketing and Sponsorships BaAm Productions Attorney and Sports Agent Mark Termini, Terry Lefton, Senior Writer Sports Business Journal, as well as the author of "Sports on Television", Professor Dennis Denninger.
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Students will acquire a unique perspective on a business that is projected to become one of the world's leading growth industries in the 21st century.
Veras Communications and DNA Networks have partnered on productions, television shows and marketing campaigns in India since 1996, when VCI hired DNA Networks to create the entire production setup at the banks of the Yamuna River for the historic production of "Yanni Live at the Taj Mahal".
Since then, VCI and DNA have collaborated on fifteen events, many ground-breaking for first time in India, including Ricky Martin Live in New Delhi, President Bill Clinton officially opening the Mumbai Stock Exchange in March 2000, creating the Bangalore Royal Challengers Cheerleaders for the opening of the brand new professional cricket league, the IPL, in 2008 by securing the NFL's Washington Redskins cheerleaders in April-May 2008 and securing the first ever tour of in line half pipe skating, BMX dirt bikes and motorcycles for the Mountain Dew Extreme six city tour in April 2012, in addition to producing a one hour worldwide television show that aired in December 2013. The tour will return to India in May 2013.
VCI has worked for DNA to secure the first ever performance of Riverdance for a private function in January 2013 and to bring Yanni back to India for the first time since his historic 1997 concert, Tribute, for a private function and follow up tour in 2014.
Veras Communications, Inc (VCI) is a television production, marketing and sponsorship company founded in 1994 after producing Yanni Live at the Acropolis, one of the biggest fund raisers in PBS history. VCI marketed "My Big Fat Greek Wedding" and produced and marketed Yanni from 1994-2004. Currently, George Veras is the head of sponsorship and marketing for the Pro Football Hall of Fame Enterprise and continues his television production with a public television special with Mark Matson in spring 2012, producing a music video for the Cleveland Browns and producing webisodes on concussions for Google You Tube Sports. A 10 time National Sports Emmy winner, nominated 31 times in his career, Veras also has extensive experience in China and India and has partnered with DNA Networks.
Music festivals gaining popularity in India as local talent's offering intensifies
Veras Communications, Inc (VCI) has produced and/or directed two of the biggest fund raisers in the history of PBS music programming... Doo-Wop 50 and Yanni Live at the Acropolis. VCI also marketed the biggest selling independent movie, My Big Fat Greek Wedding as well as Yanni, including his New York Times bestseller "Yanni in Words". VCI has produced live worldwide television for Live Earth Shanghai (2007) , Birthday Live for Discovery Health, and the live reveal for TLC's Trading Places. VCI produced and directed for stage and television the first ever Opening Ceremonies at the Super Bowl, A Houston Salute (2004), 1964 Cleveland Browns 40th Anniversary Special at Severance Hall, and won two of his 12 National Sports Emmys for his work at the 2002 and 2004 Olympics for NBC Sports. VCI has extensive experience in China and India and has partnered with DNA Networks in India from 1997-2013.